The Cellar Door

Located almost in the heart of Seymour, (600m from the train station), our cellar door has been designed to provide visitors with the opportunity to experience a working winery.

Visitors can choose to relax in the sleek & cosy Cellar Door, or to step through the steel doors to be in the Main Cellar along with the winemaking action.

Built in the late 1940’s, the building was constructed as a ‘Dyeworks’ and was an economic hub for post-war Seymour. Where giant wool looms once operated is now the Main Cellar, while the former administration areas now accommodate our Cellar Door.

Wine by Sam redeveloped the building in 2016/17, some winemaking equipment was relocated to the site, however much needed to be custom made to suit. The Cellar Door was developed harnessing the skills of local tradespeople and materials, and features timbers salvaged from the Plunkett Family Farm.


Contact us to discuss your event requirements


> Wine Tastings & Sales

> Tasting plates including Milawa Cheese,
McIvor smallgoods, along with locally
smoked meats and Avenel grown Olives &
Olive Oil, (ask about our wine pairing).
Light meals – seasonal selection

> Artisan Coffee & home baked cakes

> Selection of local produce

visit us


For tours of up to 4 people we will try to accommodate a tour on request. If you are a larger group or would like to be certain of a Winery Tour contact us:

ph. 03 57 990 437,


10am – 5pm Mon-Thur ( to 7pm Fridays), 10am – 5pm Sat & Sun
Closed Public Holidays
Join our mailing list to receive information about our Calendar of Special Events & times of extended opening hours

follow wine by sam

Join us on our journey and become part of the Wine by Sam family.